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About Editorial Staff

La redazione di Anicecommunication è composta da giornalisti, esperti di comunicazione e marketing, content manager e storyteller.

All-new MINI Cooper to be offered with Vredestein tyre options as standard fit

2024-08-30T17:12:08+01:00Apollo Tyres | Vredestein, Press Room, What A Nice Blog!|

All-new MINI Cooper to be offered with Vredestein summer, all-season and winter tyre options as standard fit. Award-winning Quatrac Pro, Wintrac Pro and Ultrac to be supplied as original equipment (OE) for Cabrio, three- and five-door MINI Cooper models Announcement marks the fifth BMW Group model to be fitted with Vredestein tyres as standard [...]

Vredestein Ultrac triumphs in Auto Express summer tyre test

2024-09-12T13:32:44+01:00Apollo Tyres | Vredestein, Press Room, What A Nice Blog!|

Ultrac secures first place overall, building on a third-place finish in 2023 The Vredestein summer tyre is praised in particular for its “impressive wet weather performance, great economy and superb refinement” Significant improvements in rolling resistance demonstrate the success of ongoing in-house development […]

Giancarlo Fisichella Vredestein brand ambassador

2024-11-11T16:06:25+00:00Apollo Tyres | Vredestein, Contents, Curiosities, Press Room, What A Nice Blog!|

Giancarlo Fisichella become Vredestein brand ambassador. Apollo Tyres has recruited three-time Formula 1 race winner Giancarlo Fisichella as its new ambassador for its premium Vredestein passenger car tyre brand. The two-year agreement will see Fisichella contribute to the test and development of all-new Vredestein high-performance tyres, make appearances at key events, and feature in online [...]

Castrol launches world’s first low viscosity Castrol EDGE 0W-20 LL engine oil

2024-06-25T17:23:38+01:00Castrol, Press Room, What A Nice Blog!|

Castrol launches world’s first low viscosity Castrol EDGE 0W-20 LL engine oil to be approved simultaneously by BMW, Mercedes-Benz and Volkswagen. […]