Project Description

Castrol Italy banner campaign on the online B2B magazine Inforicambi. The campaign focuses on Castrol EDGE, the most advanced range of motor oils, designed to unleash the full power of your engine when it’s most needed.

Media selection, choice, and planning, booking space on Inforicambi, materials management, banner campaign performance monitoring, and reporting.

Anice PR Agency based in Turin, Italy, is the Press Office for Castrol Italy.