Project Description
SsangYong Italia Press and Communication Office: drafting, translation, sending press releases to journalists. Media relations, interview management and PR in direct collaboration with the Koelliker Group, importer and distributor of the SsangYong brand in Italy.
SsangYong Italia’s press releases and press kits are available in the Anice Press Room, where it is also possible to download high-resolution texts and images for press use.
SsangYong Motor Company is one of the main Korean car manufacturers, a symbol in the world of SUVs made in Korea. The key values of the brand are the centrality of the customer, a global mind-set, the innovative and pioneering capacity in the specific sector of SUVs and pickups, the unconventional value of the car proposal, currently marketed in 126 countries around the world and in expansion, including in Europe. In Italy, SsangYong is represented by SsangYong Motor Italia, owned by the Koelliker Group, the largest Italian car importer and distributor and the third largest automotive logistics operator.