0. Anice Experiences

Planning, management and implementation of Media Training for PLI - Petronas Lubricants International management. The aim of the course was to allow participants to improve their preparation in managing interviews, in dealing with journalists and the flow of information and in responding to the media in the best possible way in crisis situations. The Media [...]

Content update service of the Racing section of the Kawasaki Europe website for both the Road Race and the Motocross races. Insertion of Charts, Standings, Media Gallery and Emotion Windows.

Anicecommunication, Press Office and PR in Italy for INEOS Automotive managed the presentation of the interiors of the INEOS Grenadier off-road vehicle to the Italian media attending the European launch on 2 July 2021 at the headquarters of INEOS Automotive GmbH, in Böblingen (Stuttgart) in Germany. A small number of journalists were invited to participate [...]

As part of its Public Relations and Press Office activities for INEOS Automotive, Anicecommunication has selected the magazine and web portal Quattroruote to represent the Italian media in the INEOS Grenadier Testing and development drive opportunity which took place in Graz (Austria) at the beginning of June 2021. Management of invitations, flow of information with [...]

Press Office and PR for the launch of KGen, the Koelliker Group’s new native electric mobility hub, a unicum in the Italian automotive scene.  The online streamed press launch took place on Tuesday 8 June 2021 and aroused a lot of interest among the automotive, financial and generalist media. The Anicecommunication team prepared the mailing [...]

DEM campaign management - Direct Email Marketing - to promote the competition reserved to B2B operators on the occasion of the “Castrol National Mechanics’ Month” program.  Selection of publishers, drafting of the output calendar, project presentation, material management and customer-supplier relationships with bookkeeping service, verification of the published materials, collection of statistics figures and performances [...]

Anicecommunication, as INEOS Automotive's Press Office and PR in Italy, took care of the media preview of the exteriors of INEOS Grenadier, the new uncompromising off-road vehicle built to be a citizen of the world, which took place on 18 May 2021, in Perugia, at the country house Il Poeta e il Contadino in Pilonico [...]

For the first public showcase of the new uncompromising off-road vehicle INEOS Grenadier, which took place on May 18, 2021 in Perugia on the occasion of the stop of the Giro d'Italia in the Umbrian capital city, Anicecommunication, Press Office and PR of INEOS Automotive in Italy, created the online registration form for Italian media [...]

Management of the on and offline advertising campaign of PETRONAS Ambra, the exclusive line of approved functional fluids, recommended in the maintenance manuals and distributed by the New Holland network.   Media selection, choice and planning, media buying and booking, material management and verification of publications on online media (banner campaign and advertorial) and offline (paid [...]

Management of the online and offline advertising campaign for PETRONAS IVECO Urania, a range of high-performance lubricants and functional fluids developed through the collaboration between PETRONAS and IVECO, designed for all IVECO heavy-duty vehicles. Tasks included media selection, planning and booking advertising spaces, material management, and verifying publications on online media (banner campaigns and advertorials) [...]