0. Anice Experiences

Management of the online advertising campaign for Oleoblitz, a comprehensive range of made-in-Italy lubricants and functional fluids for cars, industrial vehicles, and agricultural vehicles of all brands and models. Activities included media selection, planning, ads space booking, material management, and verifying publications on online media (banner campaigns and advertorials). Oleoblitz is a registered brand of [...]

Press Office and PR management for the participation of the Koelliker Group and KGen at the MiMo - Milan Monza Motorshow from 10 to 13 June 2021.   The KGen project, unique in the Italian automotive landscape, takes car of the selection, import and distribution in Italy of native electric automotive brands. The first five new [...]

Anicecommunication, as part of the European Media Relations Team created to support Castrol Europe in its relations with journalists and the press in different countries, has taken on the role of Castrol Italy Press Office. Paola Maina and Patrizia Tontini, communication professionals with a long experience in the automotive sector, will deal with PR and [...]

Anicecommunication, as part of its intense collaborations with international networks specialized in the Automotive PR sector, has taken on the role of Italian Press Office for Apollo Tyres and Vredestein, the Dutch brand of high quality tyres. Anicecommunication is in fact part of the European Media Relations Team created to support Apollo Tyres Europe, and [...]

With the go live of the MY22 models part of the full range of Bikes, Enduro, Motocross, Mule, ATV and Jetski, the collaboration between Anice and Kawasaki Europe continues for the creation and management of the website that serves 22 countries, in addition to the European site, and 24 different languages and includes dedicated sections [...]

The Ineos Grenadier is a 4x4 off-road vehicle redesigned from scratch to be uncompromising. With its unmistakable mix of ruggedness and practicality, embodying British spirit and German engineering precision, the Grenadier originated from the vision of INEOS Chairman Jim Ratcliffe, an automotive and adventure enthusiast. He identified a gap in the market for a minimalist [...]

Anice web agency developed a new GDPR-compliant solution that blocks third-party cookies from being loaded onto visitors' devices before consent is obtained. Some third-party websites manage to bypass standard blocking systems, for example, by displaying previews before actual content usage (e.g., links to embedded YouTube videos, Google Maps previews before conducting searches, etc.). With the [...]

Tungsram Automotive Lighting relies on Anicecommunication for Media Relations in Italy. The Group produces high-quality lighting solutions adhering to the highest European manufacturing standards for a wide range of sectors, including outdoor, indoor, agribusiness, and automotive. The company’s products are designed, engineered, and manufactured in Europe and distributed in over 100 markets globally. The group [...]

For Karma Automotive, Anicecommunication takes care of the media relations in Italy and launched the Karma Revero and Revero GT luxury electric cars. Revero and Revero GT are two luxury vehicles powered by electric motors that embody the goals of Karma. In particular, offering automotive design, cutting-edge technology, customization and an extraordinary shopping experience. Karma [...]

The De Tomaso P72 is distributed in Europe by the Dutch Louwman Exclusive. The car not only pays homage to the language and spirit of the original De Tomaso - Shelby P70 design, but also shares its American heart. The first models, of only 72 planned, will arrive in Europe at the end of 2020 [...]