0. Anice Experiences

The PETRONAS MotoGP Team (PETRONAS Yamaha Sepang Racing Team) attended a “fluid school” at the PETRONAS R&T Centre in Turin in September 2019. The event also welcomed journalists from leading motorcycle industry publications. Riders Morbidelli, Quartararo, McPhee, and Sasaki, along with Team Manager Wilco Zeelenberg, visited the laboratories where championship-winning fluids are developed. It was [...]

Design and implementation of the online and offline advertising campaign “5+5x1000: Your Help Counts Twice” to encourage donations of 5x1000 to Fondazione EMN Italy Onlus. The campaign supports research on Multiple Myeloma and Blood Cancers and funds two Research Nurses. The campaign included: Development of advertising banners “5+5x1000: Your Help Counts Twice”: claim creation, graphic [...]

As part of its collaborations with various international networks specializing in automotive PR, Anicecommunication was designated as the representative for INEOS Automotive in Italy. Anice is part of the Global Media Relations Team managing the Press Office and media relations worldwide for INEOS Automotive. Roberto Beltramolli, a seasoned journalist with extensive communication experience, handles PR [...]

Content update, providing & management service for the Kawasaki Motors Europe racing website for both the Road Race and Motocross parts. Updating of calendars, teams, staff and riders 2020, insertion of post race rankings, Media Gallery and Emotion Windows. The activity complements the help desk service for content management, development and technical maintenance of Kawasaki's [...]

Management of interviews, participation in meetings and conferences, and public relations with Italian media for PETRONAS Lubricants International at the 28th edition of Autopromotec. The biennial international exhibition of automotive equipment and aftermarket was held in Bologna from May 21 to 26, 2019. Anicecommunication is the Italian Press Office and PR agency for PETRONAS Lubricants.

Management of interviews and public relations with Italian media for PETRONAS Lubricants International at the Geneva International Motor Show in March 2019. Anicecommunication, acting as the Italian Press Office and PR for PETRONAS Lubricants, facilitated the publication of over 45 articles about the launch of PETRONAS iona, the new range of fluids for electric vehicles. [...]

Vulog Press Office for the Italian market, Vulog is the global leader in shared mobility technology. Vulog has entered into an important partnership with Groupe Renault, the leading European manufacturer of electric vehicles for the production of vehicles ready for immediate use in car-sharing services. The agreement allows Groupe Renault to install Vulog's car sharing [...]

Development of the logo, institutional website, presentation brochure, and coordinated image for the OCC Modello Torino Association. OCC Modello Torino is the Crisis Composition Body for Over-Indebtedness created jointly by the Notarial Council, the Bar Association, and the Order of Chartered Accountants and Accounting Experts of Turin. Modello Torino aims to assist companies, entrepreneurs, associations, [...]

Press Office and PR for Italy of Vinturas, the consortium that brings together Axess Logistics, NVD, Koopman Logistics Group and Autolink Group, important European suppliers of logistics services for the automotive sector, IBM, as technology partner, and Grant Thornton , for auditing and legal. Vinturas plans to launch a blockchain-based digital platform capable of providing [...]

Press Office and PR activities for the PETRONAS Urania Grand Prix Truck (Misano, May 25–26, 2019). Responsibilities included scheduling interviews between the management and attending media representatives at the racetrack. Anicecommunication also managed relations with the event’s special guest, Chef Rubio, including coordination with his management, journalist interactions, accommodations, security, contractual matters, and labor law [...]