2. Events & Promotions

INEOS Grenadier, the uncompromising, rugged off-roader, participated in the 2022 edition of the Goodwood Revival, the famous event dedicated to car enthusiasts, motorsport, aviation, and vintage atmospheres. INEOS had its own exhibition space where it met with Italian and European media and the public and presented its exclusive line of accessories. The participation of a [...]

The BYD media event took place in The Hague, Netherlands, on August 25 and 26, 2022. The media had the opportunity to get to know the brand, its organization, and its plans for Europe more closely. A short private course also offered the opportunity to test some of the electric models that will soon be [...]

Press Office and PR management for the Koelliker Group's participation in the 2022 edition of Expomove, the event dedicated to electric and sustainable mobility, held in Florence at the Fortezza da Basso from October 5 to 8, 2022. The stand featured three flagship models from the distributor's portfolio: the highly anticipated 100% green pickup Maxus [...]

MAXUS - SAIC MOTOR Group, participated at the IAA TRANSPORTATION 2022 in Hannover, and allowed a product preview for some Italian journalists on the media day. The morning press conference was the occasion for the unveiling of the new 7-seater electric MPV MAXUS MIFA 9, and throughout the day, the media also had the opportunity [...]

Media Journey to Vietnam from 4 to 9 July 2022 reserved for a small group of Italian journalists for the Media Event prepared for the upcoming launch in Italy of Vinfast, a Vietnamese car brand. The program included a visit to the modern Vinfast car plant, the test of ICE and electric cars, an e-scooter [...]

Realization of the communication and marketing project The Aiways U5 Amazing Unveiling on the occasion of the 2022 edition of MiMo - Milano Monza Motor Show. In collaboration with the marketing department of the Koelliker Group and the agencies Cannizzo Produzioni and IoAdv, Anice Communication has created the project "The Aiways U5 Amazing Unveiling" to [...]

Rightware livestream media launch of Kanzi One as part of the IAA Mobility 2021. Kanzi One is the new generation of tools for the development of human-machine interfaces (HMI) in the automotive sector that allows manufacturers to create distinctive user interfaces (UI) that anticipate the "intelligent cockpit". For this event, Anice communication agency specialized in [...]

Management of the PR & Press Office on the occasion of the Koelliker Group's participation in the 2022 edition of the ADD - Automotive Dealer Day at Veronafiera, the B2B event dedicated to all the players in the distribution chain (car manufacturers, dealers and service companies). The Koelliker Group stand hosted a national preview of [...]

Press Office and PR management on the occasion of the Koelliker Group participation in the 2022 edition of Transpotec Logitec at FieraMilano Rho. The Koelliker Group was among the protagonists of the Transpotec Logitec 2022, in the field of green mobility, with the Professional range of zero-emission commercial vehicles. In fact, in the Koelliker Group [...]

Press Office and PR management on the occasion of the Koelliker Group's participation in MiMo 2022 - Milan Monza Motorshow from 16 to 19 June 2022 where the Koelliker Group exhibited Aiways U5 Prime communicating the official entry of the zero-emission vehicle into CarCloud, the Leasys Rent car subscription available on Amazon, which allows you [...]