Management of invitations to media and automotive influencers to participate in the BYD Night event held on Saturday, October 15, 2022, at the elegant Pavilion Gabriel on the Champs Élysées, in the heart of Paris, right on the eve of the opening of the Mondial de L’Auto (October 17-24, 2022). This exclusive opportunity allowed guests [...]
INEOS Grenadier Comes to Rome
Editorial Staff2024-11-12T08:46:51+00:00An event reserved for Italian media was organized for the INEOS Grenadier, the new uncompromising off-roader from INEOS Automotive. On Wednesday, December 14, 2022, in Rome, in the picturesque setting of Borgo di Tragliata, in the hills of Fiumicino, Anicecommunication, as the Press Office for INEOS Automotive in Italy, invited leading industry publications, newspapers, and [...]
INEOS Grenadier at Goodwood Revival
Editorial Staff2024-11-12T08:47:21+00:00INEOS Grenadier, the uncompromising, rugged off-roader, participated in the 2022 edition of the Goodwood Revival, the famous event dedicated to car enthusiasts, motorsport, aviation, and vintage atmospheres. INEOS had its own exhibition space where it met with Italian and European media and the public and presented its exclusive line of accessories. The participation of a [...]
BYD – European Media Event
Editorial Staff2024-11-12T08:47:44+00:00The BYD media event took place in The Hague, Netherlands, on August 25 and 26, 2022. The media had the opportunity to get to know the brand, its organization, and its plans for Europe more closely. A short private course also offered the opportunity to test some of the electric models that will soon be [...]
Koelliker Group at Expomove
Editorial Staff2024-11-12T08:48:08+00:00Press Office and PR management for the Koelliker Group's participation in the 2022 edition of Expomove, the event dedicated to electric and sustainable mobility, held in Florence at the Fortezza da Basso from October 5 to 8, 2022. The stand featured three flagship models from the distributor's portfolio: the highly anticipated 100% green pickup Maxus [...]
Press Office and Communication for EVUM Motors
Editorial Staff2024-11-12T08:49:53+00:00Press Office and Communication for EVUM Motors: drafting, translating, and sending press releases to journalists. Media relations, interview management, and PR in direct collaboration with the local importer of the aCar, the first 4x4 electric commercial vehicle on the European market produced by EVUM Motors, a German company specializing in electrical and electronic engineering and [...]
MAXUS at IAA Transportation 2022
Editorial Staff2024-11-12T08:53:03+00:00MAXUS - SAIC MOTOR Group, participated at the IAA TRANSPORTATION 2022 in Hannover, and allowed a product preview for some Italian journalists on the media day. The morning press conference was the occasion for the unveiling of the new 7-seater electric MPV MAXUS MIFA 9, and throughout the day, the media also had the opportunity [...]
Vinfast Media Event in Vietnam
Editorial Staff2024-11-12T08:53:42+00:00Media Journey to Vietnam from 4 to 9 July 2022 reserved for a small group of Italian journalists for the Media Event prepared for the upcoming launch in Italy of Vinfast, a Vietnamese car brand. The program included a visit to the modern Vinfast car plant, the test of ICE and electric cars, an e-scooter [...]
The Aiways U5 Amazing Unveiling
Editorial Staff2024-11-12T08:54:18+00:00Realization of the communication and marketing project The Aiways U5 Amazing Unveiling on the occasion of the 2022 edition of MiMo - Milano Monza Motor Show. In collaboration with the marketing department of the Koelliker Group and the agencies Cannizzo Produzioni and IoAdv, Anice Communication has created the project "The Aiways U5 Amazing Unveiling" to [...]
Rightware: Kanzi One livestream launch
Editorial Staff2024-11-12T08:55:18+00:00Rightware livestream media launch of Kanzi One as part of the IAA Mobility 2021. Kanzi One is the new generation of tools for the development of human-machine interfaces (HMI) in the automotive sector that allows manufacturers to create distinctive user interfaces (UI) that anticipate the "intelligent cockpit". For this event, Anice communication agency specialized in [...]