Dynamic presentation of the new ultra smart XPENG G6 electric coupé SUV to the European media in Utrecht, the Netherlands, on 4 and 5 June 2024. In addition to a press conference and a visit to the XPENG Center in Utrecht, the event included a media test drive of the XPENG G6. Thanks to its [...]
GWM WEY 03 and ORA 03 media launch
Editorial Staff2024-11-12T08:38:29+00:00Great Wall Motor Europe has chosen the agency specialized in press office and automotive PR Anice for the presentation and first contact with Italian media of its GWM WEY 03 models and in view of the start of marketing in the country. The GWM WEY 03 media launch - which also allowed the test drive [...]
Rightware: Kanzi One livestream launch
Editorial Staff2024-11-12T08:55:18+00:00Rightware livestream media launch of Kanzi One as part of the IAA Mobility 2021. Kanzi One is the new generation of tools for the development of human-machine interfaces (HMI) in the automotive sector that allows manufacturers to create distinctive user interfaces (UI) that anticipate the "intelligent cockpit". For this event, Anice communication agency specialized in [...]
Media launch MAPFRE WARRANTY – Mission: Transparency
Editorial Staff2024-11-12T09:34:41+00:00MAPFRE WARRANTY Mission: Transparency - A new logic for the used car press conference organization and management for the automotive industry media launch of UGØ, Used Guaranteed Zero Worries, the innovative management system of MAPFRE WARRANTY that facilitates the sale and purchase of a used car starting from a transparent qualitative assessment of its state [...]
MAPFRE WARRANTY: Video Interview on the Safe Drive Program
Editorial Staff2024-11-14T11:28:08+00:00As part of PR and Press Office activities for the media presentation event of UGØ, "Usato Garantito Zero Pensieri," the innovative management system by MAPFRE WARRANTY that facilitates the sale and purchase of used cars, Anicecommunication organized and managed the opportunity for MAPFRE’s management to appear as a guest on an episode of the program [...]